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Tips and ideas to help you craft your newsletter, get your reader's attention and accomplish your company's communication goals.

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In case you didn't know ...

What is the difference between these three file formats:

EPS: (Encapsulated PostScript)
Predominantly used by design and print professionals. (use this file type if your printer/designer requests a vector file). EPS files are vector based but also contain raster images. Please note that without design software, like Adobe Illustrator, you will not be able to open this file. You can, however, download and e-mail it to someone else.

JPG: (Joint Photographic Experts Group)

Best used with Microsoft programs and for local websites, or on materials that will be printed at your home or office (not professionally printed).

TIFF: (Tagged Image File Format)

Best used for professionally printing photographs or images. Professional designers will use this version if creating something from scratch. Please note that without design software, like Photoshop, you may not be able to open this file. You can also download and e-mail this file format.

If you have additional design questions read our Design Q&A.

Read additional articles about newsletters here.

The Newsletter Factory (NLF) has designed, written and produced highly effective marketing newsletters nationally since 1987.

Give us a call if you need any help or just have a question, 770-955-1600 ext. 101.

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