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Tips and ideas to help you craft your newsletter, get your reader's attention and accomplish your company's communication goals.

Wednesday

Stuck? Read This List of Article Themes for Inspiration

Training How do new people (employees/interns/volunteers) learn on the job? Does your organization have any interns or apprentices? What training opportunities does your organization provide to employees/volunteers? What are the benefits of workshops/courses? What upcoming industry trends may require training.

Computers Who should employees/volunteers call for help in a crisis?

Awards What competitions/awards are in your industry or field? Who entered and who won? How do these competitions/awards affect the industry?

Payroll deductions
Explain in detail each deduction that appears on a paycheck. Which are required and why, and which are optional?

Department focus What are the specific functions of each department per article.

Insurance What kinds of coverage does your organization offer and at what costs?

Organizational growth What are plans for new products, services, or programs? Provide updates on progress.

Health Promote health awareness with articles on wellness, nutrition, and fitness. What are some health issues specific to your industry?

New technology What upcoming trends will affect your industry or field?

Professional organizations What organizations support your field? What are the membership costs and who leads the groups? What are the benefits of membership?

Acronyms What are the common acronyms in your field/industry and what do they stand for?

Maintenance Who performs maintenance tasks in your organization and what is their typical day like? What are signs of wear or damage that employees/volunteers can detect?

Cost cutting How can employees/volunteers be more efficient on the job? How does management plan to cut costs? Do employees/volunteers have ideas for cutting costs?

Quality How does your organization define quality (of either services or products)? How are quality standards measured? What are some new techniques to raise quality?

Competition Who is your competition and how do they affect your organization? What are they doing?

Profiles Focus on employee/volunteer of the month, new employees/volunteers, customers, supporters, vendors, retirees, and promotions.

Evaluation How are employees/volunteers and programs evaluated? Wow does your organization evaluate customers, suppliers, consultants, etc.?

Legislation What are laws and proposals that affect your organization or industry?

Customers Who are your customers/beneficiaries and what do they do? Why do they use your products or services?

Resources What resources materials is available in your field? Provide reviews of current resources. What does your library have available?

Suppliers Who are your vendors? How are they chosen and evaluated?

Commuting How do your employees/volunteers get to work? Are there any car pooling opportunities? What are the mass transit schedules? Who has the longest/shortest commute? What do people do when stuck in traffic?

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